Authority Infrastructure for CXOs and Founders ---
Not everyone needs a personal brand. Leaders do. If your name influences rooms, decisions, and capital — it should carry deliberate meaning. At senior levels, precision is not optional.
Structured positioning for CXOs and founders.
THE PERSONAL
BRAND CO.
( Scroll )
You don’t have a visibility problem. You have an interpretation problem.
- You are already credible.
- Already experienced.
- Already operating at a serious level.
But when someone looks you up —
or introduces you —
or explains what you do in your absence —
Is it precise?
Or is it approximate?
The gap between how you see yourself
and how the market understands you
is where opportunity is either accelerated —
or diluted.
We correct that gap.
THE FRAMEWORK
The Authority Arc™
Positioning is not built by posting.
It is built deliberately.
Our proprietary framework moves leaders through four stages:
We don’t just design. We build experiences that tell a story and leave a lasting impression. Take a closer look at our selected work and discover how we translate ideas into reality.
“Throughout my career, I’ve worked with many creative teams—but none as reliable as Zeyna. They think ahead, understand the vision instantly, and deliver with precision. Collaborating with them doesn’t just make projects smoother — it elevates the entire outcome.”
( Sebastian Ibarra
CEO for Burger King )
OUR PROCESS
1. Discover
We take time to understand your brand, goals, and challenges. Through research, workshops, and conversation.
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Research
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Brand Discovery
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Insights
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User Understanding
2. Strategy
We define a clear direction and build a roadmap for success. Every decision is intentional—designed to achieve.
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Positioning
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Roadmap
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Content Strategy
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UX Strategy
3. Design & Build
We transform ideas into beautiful and functional experiences. Whether it’s a website, campaign, or product, we build.
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UI/UX Design
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Web Development
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Protototyping
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Creative Production
WHAT WE DO?
( Our Capabilities )
From strategy to execution, we design with purpose and deliver with precision.
Brand Strategy
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Marketing
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
-
Brand Positioning
-
Messaging Framework
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Brand Architecture
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Competitive Audit
-
Market Differentiation
Web Design
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
-
Research
-
Brand Positioning
-
Messaging Framework
-
Brand Architecture
-
Competitive Audit
-
Market Differentiation
UI/UX Design
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
-
Brand Discovery
-
Research
-
Brand Positioning
-
Messaging Framework
-
Brand Architecture
-
Competitive Audit
-
Market Differentiation
Social Media
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
-
Research
-
Brand Positioning
-
Messaging Framework
-
Brand Architecture
-
Competitive Audit
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Market Differentiation
Years of Experience Indsutry Awards Customer Satisfaction Rate Locations Years of Experience
( Leadership ) A team of thinkers, builders, and
creators passionate about impact.
Aileen Cohen
CEO
Killian Pham
Chairman
Mekhi Barrera
Sales Manager
Beatrice Rose
Project Manager
Maren Newman
Accounts Manager
Our leadership team brings years of experience across branding, design, technology to help our clients grow with confidence.
WE ARE HIRING!
WE ARE HIRING!
We’re always looking
for talented people.
We’re a growing team shaping brands and building digital experiences. Ready to be part of something great?
( Open positions )
Senior UI/UX Designer
We’re looking for a Senior UI/UX Designer who believes design should be both beautiful and functional. You’ll work closely with our strategy and development teams to create world-class digital experiences.
( Location )
Remote / Hybrid
( Type )
Full-Time
( Responsibilities )
-
Design user-centered interfaces and digital products
-
Create wireframes, prototypes and design systems
-
Collaborate with developers to ensure perfect handoff
-
Work on web, mobile and interactive projects
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Improve usability through research and testing
( Requirements )
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4+ years of UI/UX experience
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Strong portfolio of digital product design
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Proficiency in Figma and prototyping tools
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Work on web, mobile and interactive projects
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Understanding of UX principles and design systems
-
Attention to detail and pixel-perfect execution
Front-End Developer
We’re looking for a Senior UI/UX Designer who believes design should be both beautiful and functional. You’ll work closely with our strategy and development teams to create world-class digital experiences.
( Location )
Remote / Hybrid
( Type )
Full-Time
( Responsibilities )
-
Design user-centered interfaces and digital products
-
Create wireframes, prototypes and design systems
-
Collaborate with developers to ensure perfect handoff
-
Work on web, mobile and interactive projects
-
Improve usability through research and testing
( Requirements )
-
4+ years of UI/UX experience
-
Strong portfolio of digital product design
-
Proficiency in Figma and prototyping tools
-
Work on web, mobile and interactive projects
-
Understanding of UX principles and design systems
-
Attention to detail and pixel-perfect execution
Brand Designer
We’re looking for a Senior UI/UX Designer who believes design should be both beautiful and functional. You’ll work closely with our strategy and development teams to create world-class digital experiences.
( Location )
Remote / Hybrid
( Type )
Full-Time
( Responsibilities )
-
Design user-centered interfaces and digital products
-
Create wireframes, prototypes and design systems
-
Collaborate with developers to ensure perfect handoff
-
Work on web, mobile and interactive projects
-
Improve usability through research and testing
( Requirements )
-
4+ years of UI/UX experience
-
Strong portfolio of digital product design
-
Proficiency in Figma and prototyping tools
-
Work on web, mobile and interactive projects
-
Understanding of UX principles and design systems
-
Attention to detail and pixel-perfect execution
+9 More
Stay inspired with perspectives on design, strategy and digital growth.
( Blog & Insights ) Exploring the future of brand and digital experiences.
